Rokt Overview
- Founded
- 2012
- Status
- Private
- Employees
- 380
- Latest Deal Type
- Series E
- Latest Deal Amount
- $325M
- Investors
- 15
Rokt General Information
Description
Provider of marketing services intended to transform the customer buying experience by bringing marketing to e-commerce through the transaction moment. The company connects advertisers to customers and serves native ads into the transactional flows of e-commerce sites at the precise moment when their customers are most open to messages or upsells or from other brands, enabling e-commerce operators to achieve a significant increase in revenue, more effective customer experience, greater social engagement and higher cross-sell.
Contact Information
Website
www.rokt.com
Formerly Known As
Rocklive
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Primary Industry
Media and Information Services (B2B)
Primary Office
- 175 Varick Street
- Level 10
- New York, NY 10010
- United States
+1 (646) 000-0000
Rokt Timeline
Rokt Valuation & Funding
| Deal Type | Date | Amount | Raised to Date | Post-Val | Status | Stage |
|---|---|---|---|---|---|---|
| 6. Later Stage VC (Series E) | 08-Dec-2021 | $325M | 00000 | 00.000 | Completed | Generating Revenue |
| 5. Later Stage VC (Series D) | 22-Oct-2020 | 0000 | 00000 | 00000 | Completed | Generating Revenue |
| 4. Debt - PPP | 28-Apr-2020 | 000.00 | Completed | Generating Revenue | ||
| 3. Later Stage VC (Series C) | 30-Oct-2019 | 0000 | 000.00 | Completed | Generating Revenue | |
| 2. Later Stage VC (Series B) | 13-Jun-2017 | $25.8M | $33.7M | 00000 | Completed | Generating Revenue |
| 1. Early Stage VC (Series A) | 22-Nov-2013 | $7.97M | $7.97M | 0000 | Completed | Startup |
Rokt Comparisons
Description
Primary
Industry
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last Financing Details
Provider of marketing services intended to transform the customer buying experience by bringing marketing to e-commerce
Media and Information Services (B2B)
New York, NY
380
As of 2021
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0.000
0000-00-00
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00000 000 00000000000 00000000 (000)
Austin, TX
000
As of 0000
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00000000
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00000 000 00000000000 00000000 (000)
Stamford, CT
000
As of 0000
0000
0000
0000-00-00
000000000000
Add Comparison
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Request a free trialRokt Competitors (49)
| Company Name | Financing Status | Location | Employees | Total Raised | Last Financing Date/Type | Last Financing Amount |
|---|---|---|---|---|---|---|
| DWA, a Merkle company | Corporate Backed or Acquired | Austin, TX | 000 | 000000&0 | ||
| 0000000000.000 | Private Equity-Backed | Stamford, CT | 000 | 0000 | 000000000000 | |
| 000000 0000000 | Corporation | Austin, TX | ||||
| 0000000 | Venture Capital-Backed | London, United Kingdom | 000 | 000.00 | 00000000000 | 000.00 |
| 000000000 | Formerly PE-Backed | Indianapolis, IN | 00 | 000.00 | 000000&0 | 000.00 |
Rokt Patents
Rokt Recent Patent Activity
| Publication ID | Patent Title | Status | First Filing Date | Technology (CPC) | Citations |
|---|---|---|---|---|---|
| US-20210295382-A1 | Contextual prediction system and method | Pending | 18-Mar-2020 | 00000000000 | |
| US-20140379458-A1 | Digital advertising system and method | Abandoned | 12-Dec-2012 | 00000000000 | |
| US-20140164102-A1 | Digital advertising system and method | Abandoned | 12-Dec-2012 | 00000000000 | 0 |
| AU-2013201494-B1 | A digital advertising system and method | Ceased | 12-Dec-2012 | 00000000000 | |
| US-20170262897-A1 | Digital advertising system and method | Pending | 12-Dec-2012 | G06Q30/0269 | 00 |
Rokt Executive Team (34)
Rokt Board Members (10)
| Name | Representing | Role | Since |
|---|---|---|---|
| Bill Magnuson | Self | Board Member | 000 0000 |
| Bruce Buchanan | Rokt | Co-Founder, Chief Executive Officer & Chairman | 000 0000 |
| John Ho | Rokt | Board Member | 000 0000 |
| Katie May | Self | Board Member | 000 0000 |
| Phit Lian Chong | Rokt | Secretary & Board Member | 000 0000 |
Rokt Signals
Growth Rate
0.80%
Weekly
Growth
Growth
Weekly Growth
0.80%, 93rd %ile
-35.5%.
530%
Size Multiple
219x
Median
Size Multiple
219x, 100th %ile
0.00x
0.95x.
413Kx
Key Data Points
Twitter Followers
5.5k
Similarweb Unique Visitors
15.0K
Majestic Referring Domains
314
PitchBook’s non-financial metrics help you gauge a company’s traction and growth using web presence and social reach.
Request a free trialRokt Investors (15)
| Investor Name | Investor Type | Holding | Investor Since | Participating Rounds | Contact Info |
|---|---|---|---|---|---|
| AustralianSuper | Limited Partner | Minority | 000 0000 | 000000 0 | |
| Hostplus Superannuation Fund | Limited Partner | Minority | 000 0000 | 000000 0 | |
| Pavilion Capital | PE/Buyout | Minority | 000 0000 | 000000 0 | |
| Tiger Global Management | Growth/Expansion | Minority | 000 0000 | 000000 0 | |
| Wellington Management | Asset Manager | Minority | 000 0000 | 000000 0 |
Rokt Acquisitions (2)
| Company Name | Deal Date | Deal Type | Deal Size | Industry | Lead Partner |
|---|---|---|---|---|---|
| 0000000000 | 18-Sep-2019 | 0000000000 | Business/Productivity Software | 00000 000 | |
| CalReply | 09-Mar-2017 | Merger/Acquisition | Application Software | 00000 000 |