Figg (Media and Information Services (B2B) Overview
- Founded
- 2011
- Status
- Acquired/Merged
- Employees
- 62
- Latest Deal Type
- M&A
- Investors
- 1
Figg (Media and Information Services (B2B) General Information
Description
Provider of digital advertising platform designed for transaction-based marketing. The company's platform offers advertisers a data-driven marketing channel, banks and publishers leverage this unique engagement platform to drive sustainable customer loyalty, thereby enabling customers to connect brands to their target audiences through everyday purchases.
Contact Information
Website
www.empyr.com
Formerly Known As
MOGL Loyalty Services
Ownership Status
Acquired/Merged
(Operating Subsidiary)
(Operating Subsidiary)
Financing Status
Formerly VC-backed
Primary Industry
Media and Information Services (B2B)
Other Industries
Business/Productivity Software
Parent Company
Primary Office
- 11010 Roselle Street
- Suite 150
- San Diego, CA 92121
- United States
+1 (858) 000-0000
Figg (Media and Information Services (B2B) Valuation & Funding
| Deal Type | Date | Amount | Raised to Date | Post-Val | Status | Stage |
|---|---|---|---|---|---|---|
| 10. Merger/Acquisition | 23-Apr-2020 | 000.00 | Completed | Generating Revenue | ||
| 9. Later Stage VC | 30-May-2019 | 00.000 | 000.00 | Completed | Generating Revenue | |
| 8. Debt - General | 31-Mar-2018 | 000 | 0000 | Completed | Generating Revenue | |
| 7. Later Stage VC (Series B3) | 11-Jan-2018 | 00.000 | 0000 | 000.00 | Completed | Generating Revenue |
| 6. Secondary Transaction - Private | 000.00 | Completed | Generating Revenue | |||
| 5. Later Stage VC (Series B2) | 16-Aug-2016 | 000.00 | 000.00 | 000.00 | Completed | Generating Revenue |
| 4. Early Stage VC (Series B1) | 28-Oct-2014 | 0000 | 000.00 | 000.00 | Completed | Startup |
| 3. Early Stage VC (Series B) | 11-Sep-2013 | 000.00 | 000.00 | 000.00 | Completed | Startup |
| 2. Early Stage VC (Series A1) | 16-Mar-2011 | $2.4M | $2.45M | 000 | Completed | Startup |
| 1. Early Stage VC | 19-Jan-2011 | $50K | $50K | 00000 | Completed | Startup |
Figg (Media and Information Services (B2B) Cap Table
| Stock | # of Shares Authorized |
Par Value | Dividend Rate (%) | Original Issue Price |
Liquidation | Liquidation Pref. Multiple |
Conversion Price | % Owned |
|---|---|---|---|---|---|---|---|---|
| Series B3 | 00,000,000 | 00.000000 | 00 | 00.00 | 00.00 | 00 | 00.00 | 00.000 |
| Series B2 | 00,000,000 | 00.000000 | 00 | 00.00 | 00.00 | 00 | 00.00 | 00.000 |
| Series B1 | 00,000,000 | 00.000000 | 00 | 00.00 | 00.00 | 00 | 00.00 | 00.000 |
| Series B | 00,000,000 | 00.000000 | 00 | 00.00 | 00.00 | 00 | 00.00 | 00.000 |
| Series A1 | 4,427,227 | $0.000100 | 8% | $0.36 | $0.36 | 1x | $0.29 | 3.2% |
| Series A | 3,355,699 | $0.000100 | 8% | $0.01 | $0.01 | 1x | $0.01 | 1.95% |
Figg (Media and Information Services (B2B) Patents
Figg (Media and Information Services (B2B) Recent Patent Activity
| Publication ID | Patent Title | Status | First Filing Date | Technology (CPC) | Citations |
|---|---|---|---|---|---|
| US-20150220962-A1 | Consumer rewards platform featuring variable cash back rewards based on time of day | Abandoned | 31-Jan-2014 | 00000000000 | 00 |
Figg (Media and Information Services (B2B) Executive Team (19)
| Name | Title | Board Seat | Contact Info |
|---|---|---|---|
| Brandon Dols | President | ||
| Ryan McDonald | Chief Financial Officer | ||
| Doug Rappoport | Chief Growth Officer | ||
| David Kristal JD | Executive Chairman |
Figg (Media and Information Services (B2B) Board Members (8)
| Name | Representing | Role | Since |
|---|---|---|---|
| David Kristal JD | Self | Executive Chairman | 000 0000 |
Figg (Media and Information Services (B2B) Signals
Growth Rate
0.80%
Weekly
Growth
Growth
Weekly Growth
0.80%, 93rd %ile
-35.5%.
530%
Size Multiple
219x
Median
Size Multiple
219x, 100th %ile
0.00x
0.95x.
413Kx
Key Data Points
Twitter Followers
5.5k
Similarweb Unique Visitors
15.0K
Majestic Referring Domains
314
PitchBook’s non-financial metrics help you gauge a company’s traction and growth using web presence and social reach.
Request a free trialFigg (Media and Information Services (B2B) Former Investors (19)
| Investor Name | Investor Type | Holding | Investor Since | Participating Rounds | Contact Info |
|---|---|---|---|---|---|
| Aequitas Capital Management | PE/Buyout | Minority | 000 0000 | 000000 0 | |
| Austin Ventures | Venture Capital | Minority | 000 0000 | 000000 0 | |
| Avalon Ventures | Venture Capital | Minority | 000 0000 | 000000 0 | |
| Bootstrap Venture Partners | Venture Capital | Minority | 000 0000 | 000000 0 | |
| Cedar Springs Capital | PE/Buyout | Minority | 000 0000 | 000000 0 |