Purple Carrot Overview

  • Founded
  • 2014
Founded
  • Status
  • Acquired/​Merged
  • Employees
  • 34
Employees
  • Latest Deal Type
  • Debt - PPP
  • Latest Deal Amount
  • $910K
Latest Deal Amount

Purple Carrot General Information

Description

Provider of plant-based meal kit delivery services intended to offer healthy and natural food. The company's services include the delivery of fresh, pre-portioned ingredients nationwide with step-by-step guidance for people to cook plant-based meals at home, enabling customers to purchase and consume gluten-free and high protein food.

Contact Information

Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Formerly VC-backed
Primary Industry
Food Products
Parent Company
Primary Office
  • 460 Hillside Avenue
  • Needham, MA 02492
  • United States
+1 (857) 000-0000
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Purple Carrot Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
6. Debt - PPP 29-Apr-2020 $910K Completed Generating Revenue
5. Merger/Acquisition 22-May-2019 0000 00.00 0000 Completed Generating Revenue
4. Early Stage VC 07-May-2018 00.00 Completed Generating Revenue
3. Debt - General 12-Apr-2016 000 00.00 Completed Generating Revenue
2. Seed Round 31-Dec-2015 $2.8M $3.8M 000.00 Completed Generating Revenue
1. Capitalization 01-Oct-2014 $1M $1M 000 Completed Generating Revenue
To view Purple Carrot’s complete valuation and funding history, request access »

Purple Carrot Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Seed 2 000,000 00.000000 000.00 000.00 00 000.00 00.000
Seed 3 000,000 00.000000 000.00 000.00 00 000.00 00
Seed 696,760 $0.000100 $8.35 $8.35 1x $8.35 26.37%
To view Purple Carrot’s complete cap table history, request access »

Purple Carrot Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last Financing Details
Provider of plant-based meal kit delivery services intended to offer healthy and natural food. The company's services in
Food Products
Needham, MA
34 As of 2017
00.00
000000000 -

00000000

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0000 00000000
New York, NY
00 As of 0000
000.00
00000000000 000.00

0000000

henderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cup
0000 00000000
Los Angeles, CA
00 As of 0000
00.000
0000000000 0 00.000
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Purple Carrot Competitors (20)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Splendid Spoon Venture Capital-Backed New York, NY 00 000.00 00000000000 000.00
0000000 Venture Capital-Backed Los Angeles, CA 00 00.000 0000000000 0 00.000
000000000 Formerly VC-backed San Jose, CA 000 00000 000000&0 00000
000000000 00000 Venture Capital-Backed Arlington, VA 00 000.00 00000000000 000.00
00000 0000 Formerly VC-backed Boulder, CO 000 0000 000000&0 0000
You’re viewing 5 of 20 competitors. Get the full list »

Purple Carrot Executive Team (6)

Name Title Board Seat Contact Info
Andrew Levitt Founder & Chief Executive Officer
Brian Greenfield President & Chief Financial Officer
Rishi Bhatia Chief Technology Officer
You’re viewing 3 of 6 executive team members. Get the full list »

Purple Carrot Signals

Growth Rate

0.80% Weekly
Growth
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers

5.5k

Similarweb Unique Visitors

15.0K

Majestic Referring Domains

314

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Purple Carrot Former Investors (8)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Everhope Capital Venture Capital Minority 000 0000 000000 0
Fresh Del Monte Produce Corporation Minority 000 0000 000000 0
Jonathan Carson Angel (individual) Minority 000 0000 000000 0
Mario Batali Angel (individual) Minority 000 0000 000000 0
Matias Stella Angel (individual) Minority 000 0000 000000 0
You’re viewing 5 of 8 investors. Get the full list »